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Software as a Service in the focus of private equity

12 November 2020

Jane Evans, Advisory branch office Corporate Finance, Head of Industry Sector Group
Technology, media and telecommunications

In a year that made us redefine what was truly essential vs. non-essential, software as a service (SaaS) earned its essential status. Companies that implemented new software and cloud services to enhance collaboration, create efficiency and automate processes over the past several months were able to turn plans into action, accelerating and deploying technology at lightspeed. The organizations that have survived or even thrived this year no doubt owe their success, at least in part, to SaaS.

Now, with new use cases and user need emerging, and ROI proven at a critical time, SaaS companies are poised for continued success. In fact, Gartner reports that as global technology spend declined 8%, SaaS revenues will increase to $105 billion this year. As a result, SaaS companies maintain healthy interest from investors and will have ample opportunities for growth.

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