The shortage of skilled workers is making itself felt in many different industries and economic sectors. The construction industry, for example, is also facing the major challenge of positioning itself as an attractive employer for young talent.
What measures and strategies can help to address Generation Z and thus attract talent for the future? What conditions must be in place for the new generation to consider a career in the construction industry?
BDO Global's Global Real Estate & Construction team conducted a global research project on this topic. The research examined the preferences and expectations of students who are considering or aspiring to a career in construction.
The global study provides insights from 700 respondents from five continents and shows how attractive the construction sector is for the new generation. In addition, contributions from experts from the construction industry are part of the research project.